Being an entrepreneur makes you do things which an individual might not do otherwise. For e.g. me writing a blog post, a person who have always replied to lengthy emails in maximum a sentence or two. Or asked my juniors to prepare the presentation or complete the paperwork. I always believed in on ground action, you give me a bad presentation I will always try to turn that around with my verbal communication skills. Yes being a high performing sales individual pitching, persuading , convincing others about the idea or product I have always been my forte and since my college days I always used to get good marks in presentation but used to just scrape by in written exams (an excuse I give for my poor grades). Anyways why am I talking about myself instead of Letzrent, because startups in their early stages are generally the reflection of the founder(s), isn’t it? Similarly Letzrent is also focused on doing things in which we are relatively good and buildup from there and delegate the rest to the better equipped companies. Hence an aggregator/ marketplace as being marketplace Letzrent has a laser point focus on developing the rental market in India and take it to the level of developed countries. To put in some numbers, rental market stands at $150 Billion & $100 Billion in USA & China respectively whereas as in India it merely stands at $3 Billion (Source: E&Y).
So what is Letzrent? An online rental search & booking platform. It aggregates & compares rental deals on Self Drive Cars, Chauffeur Driven Cars, Monthly Car Rental, Co-Living & Co-Working. Letzrent reviews rental facts, prices & information from multiple rental service providers. It’s an organization whose objective is to provide our millennial with an option to convert their aspirations into experience at a fraction of the cost. And to do so we provide our users with wide variety of choices for the product and services that they are looking at a competitive pricing and convenience of finding everything under one roof. And not only has that it also help customers to somehow avoid the reason of their biggest stress i.e. EMI.
Though EMI has gained tremendous adoption, as a way of acquiring assets, however just a thought of missing it for unseen circumstances, sends down a shiver to one’s spine. And it becomes more prominent during the tough times like COVID-19 when a lot of people have lost their jobs or going through pay cut. The biggest fear they have is how they will pay the EMI for the car which they are not using because of lockdown or the loan of that under construction flat, whose possession got delayed because of stalled work, or what will happen if they have to move out of the city for the new job. Well covid -19 is unprecedented (had to use the word) and hopefully a situation like this would never occur in our life time again but the problems associated with EMI/ Loan will always be there like shackles to chain the human liberation and to prevent them from living their life to the fullest. And fortunately we are not the only one who understand this thing or thinks like this way that experiences are more important than acquiring assets or a Car/ furniture once bought is not meant for life time but rather needs to be upgraded every year or two. The youth of today is more interested in travelling the world or following their passion than worried about how will they buy their first home or car. And in spite of that they are in no mood to compromise on the standard or quality of living.
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